HUSTLING TO LAUNCH
Why, the fit matters. The fabric matters. The environment matters.
Fit: All bodies are different. You are not small, medium or large. You are powerful, playful, mindful and so much more. Changing the way we look at the size of the shirt we wear. Fitting more bodies, well.
Fabric: Organic cotton that is produced in Los Angeles, in an ECO friendly way. I am using 2 fabrics. Sleeves will wrap around you, softly. The body of the t-shirt will hold structure, for a dope graphic.
Environment: The fashion industry is the second largest consumer of the worlds water supply. Using ECO friendly fabrics reduces this. Creating shirts that fit, with sustainable fabrics cuts the waste for landfills. When we create and buy quality products, we keep them longer. We cut the carbon emissions, pollution, water supply and waste.
These are 3 driving factors behind creating Root IN Apparel. I want to make a difference, in my world as well as the one we live in. I want T-shirts, that fit me! That fit more bodies.
Fit: All bodies are different. You are not small, medium or large. You are powerful, playful, mindful and so much more. Changing the way we look at the size of the shirt we wear. Fitting more bodies, well.
Fabric: Organic cotton that is produced in Los Angeles, in an ECO friendly way. I am using 2 fabrics. Sleeves will wrap around you, softly. The body of the t-shirt will hold structure, for a dope graphic.
Environment: The fashion industry is the second largest consumer of the worlds water supply. Using ECO friendly fabrics reduces this. Creating shirts that fit, with sustainable fabrics cuts the waste for landfills. When we create and buy quality products, we keep them longer. We cut the carbon emissions, pollution, water supply and waste.
These are 3 driving factors behind creating Root IN Apparel. I want to make a difference, in my world as well as the one we live in. I want T-shirts, that fit me! That fit more bodies.
